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October 30, 2018

​We recently planned a large and very expensive event for a client. We were not involved in any marketing or awareness campaigns for the event, just the production and execution. At the end of the day, the number of attendees fell short. Here are some ways event planne...

April 10, 2017

As an event comes to a close, you may feel like taking a well-deserved rest. But hold that thought, an event wrap-up is a key part of any flawless execution. It not only helps you in the long term, it provides closure to attendees, your team and yourself. With a little...

March 10, 2017

All events are not created equal. Medium to large sized events have many "moving parts", so to speak, and so require extra attention to detail.

1. Luxury Box

Even the most reluctant sports fan can enjoy the amenities of an arena’s luxury suite. Depending on the stadium y...

March 1, 2017

Stateside fashionistas are packing their bags and preparing to take off for Paris Fashion week (February 28-March 8). However, you can put your bangled wrist at rest, as we can enjoy this event without reaching for our passports. Here are a few festive ways you can cel...

January 7, 2016

In the professional event world, event safety is a considerable concern. When booking celebrity appearances, top caterers, entertainers, valets and the million and one other things on your list, safety can easily slip to the bottom. To help you keep event safety at the...

December 1, 2015

Had enough of the holiday hustle? Are you ready to close out the year in style, but are having a hard time finding the energy to plot, plan and execute a killer New Year’s Eve party? Hire an event planner and say hello to a stress free New Year’s Eve.

Kick Off the New Y...

November 19, 2015

How can your brand leverage face-to-face meetings to get more out of a client, employee and prospect interactions? Strategic Event Design can help you make the transition plan to your next face to face company meeting.

It is true that the time, travel and the difficulty...

November 8, 2015

Planning a party? To maximize the success of the event, and minimize the work for you, consider hiring an event planner. An event planner can come in pretty handy, no matter the size of the fête. The size, theme and scope of a party are major details that should be clo...

September 23, 2015

From sponsorship requests to thank you letters, here are some great examples to initiate your own sponsorship letters.

A sponsorship request is your first formal contact with a potential sponsor.  Make sure that the overarching feel of the letter is one of excitement an...

July 31, 2015

With hundreds of sponsors, thousands of attendees and a great message, the first Bentonville Film Festival was a huge success. We at Strategic Event Design are proud to have been a part of this amazing event, as our founder Bethney Ruggiero was the festival's Executive...

March 27, 2015

Strategic Event Design knows coordinating events is an enormous responsibility with a wide array of challenges from managing event personnel, ordering material, scheduling, planning and customer interaction. Although events may only last a matter of days or hours, prop...

January 23, 2015

When considering corporate party ideas around New York City, the pile of options is about as high as the Empire State Building. In a city that never sleeps, whatever party theme you can dream up in a New York minute has an awesome venue that simply awaits your call. Th...

January 13, 2015

2015 is going to be a good year for events. Economic stabilization could mean great things for growth in the event industry. From large corporate conferences to small meet and greets, there are a number of cutting edge advancements across the board specifically created...

September 11, 2014

It’s fall and there is likely a number of food and wine festivals happening in your local area. This presents an excellent opportunity to wine and dine your associates, clients or all-star employees. Whether it’s a company picnic or client entertainment, these are grea...

August 29, 2014

An RFP or Request for Proposal is a document used by businesses when seeking the services of outside vendors. The document is created based on the services needed by the company, the costs that the company is willing to pay for them and complete details of the work req...

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