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April 25, 2017

Brand activations are all about approaching your audience in an unforgettable way that lets them know who you are and why they should love your product. The activation should generate enthusiasm to the point that your customers are activated into buying your product th...

July 28, 2016

From Red Bull to the Prudential Race for Retirement, here's how the biggest and best brands are hosting experiential campaigns. 

Coca Cola

Coca Cola does experiential campaigns right. Last winter they teamed up with the Fort Lauderdale Convention & Visitors Bureau and th...

June 6, 2016

You spend a lot of money on events each year. Here are some key ways to ensure your brand is seen, heard and remembered. Your brand strategy may include a logo and slogan, but these elements are only some of the tools to convey your brand. A branding strategy is more c...

October 9, 2014

If your typical product launch goes something like this: release a brochure to partners and promote it on social media — it’s time to think outside the box. Let Strategic Event Design plan a brand experience event and your product will hit the ground running. 

Why is a...

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